How Verizon’s new data pricing scheme affects mobile marketers
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"5hEDkbmt+TV8GkUyXnHURjvhh2JfQ+zNyTrL8DnF3oOirSEXJb286b1qHV0VytDf93fVs7PXDPmKs7bIRLjXE1B63vBt1VmwCoaSrgAi0\/88laWvdoy4gPf0Q028DEx77BGgO+\/suiyQ9GG1OWnyJva7+wrVhT1KwxsHpHyAmuV\/p0KOm1BvK2tPyKFIvKO+jUgywztUqMLRiL8rtaemtP\/3AC\/MIgTf0oaxz4rHuVYXeZI\/1CzV0l2Vn9xG8\/IuFuhlFAgZcVkRc2\/U6OWfzPrQUHTbV+daVKwftvaVJU+vWIWyunM1\/3IdgSp76QaFYCKsMwuazy\/ovRGFKngn1Acz6wTebzO2yMqkXCJ6ZPd0w7fUW2eY\/QJsS2e4bEewGIUKgwD614ORq8ULCJl2Gl\/K+OXT5QuhooHHKsNWQoU16gLDqcEWmFY4cCJm5oOgCwDt4U2PHcxHfgOD8DUSGuX1roDXERd7R0x5hwgYviT1FRLCBpRzFT1xPicLBnq2xzI4FyeANZdEcDn5r2wrAlpDvfo4upiIzFadERzwbkHIVgn3zXignDLkQaA6oEJ3fIbErQBLj4X1kdBRQ3a5oTjUde3c8PNVHmILpTMMrU6rOjw1FsxZCzb63EuZJjhkvMzvtQIpckyFZpFsq\/R5wgHgKy0y9B8tGyL71xDdFPl3InDknheXmnVEb9u\/HtvLcnbQA4VWJYWCB5xAE\/aOQmZN0AJDudeukBMiRiEFFQaYCivasdjCl+TI42faxxL\/hwKHDzfh83rn1WzxyI5ulzUYwoCHjxVWf9V2pCnbMOYovomjtCKeNpIoplc6VeGKSs1kppRL0hidAbOr783va\/zRjImpbn6MSW31SrkZNt99OpiAaSTAYD52bZ\/KYMmU6Rd0k7Erbo72tdV4+3lbvkw6yMYlZnQOCXpcDcmPAXOeEOWnWgtjbYl4TmwyCdYu59IhjprZkVjDpJCwPm6Z1ZoLfJZv7hvYhY9wQgOqTSWqJzoG8s5KDTDxl230D8O6Zo\/xKfPrm5CR6U92QU0MuaWsQoQ\/UGP0eRr2VG2yIE1e1iIkKkdcUf4jfypto4ZeD1WuuQZJh13mVgagXMYVXVcHlnltHSAJvYRkGEW0ylKahpkzxxKk\/5Ke\/yKy4RpBBuSdur7vKD2CoV54lqsF5tZ9VE3MkAtgcgKj8legy2WPkaKe4aVI44+XbbQJIjx4GtREC3wS2duQtJMm8lyjoHJcgavz\/LRaA0hBkziUeo2+FbwTyqzXrxU1oMFtciFvovtcykF3Yypf8ncROEhuKU7n0nnL08js08l19Rde8pIYmVejhv6Sxf0kXAN4E+freKi54pXG+YTzilvNKa+nlT7p0T17vsW5LTW3UzygQvSQ417IPKUWAYeQQVi6SrXBrxWlHnYCVEtaP11NH7Z7\/36X1Wsm3lzcq1oTWU0Zakb2HQBiDntUAe9APMe0JVQmjseyDBOoFvZux1KBW+QrC01AYBDXKdA8D2Yz9nF78H+j6SjQMVLYhzh3TZN1C9aZOdH\/c0PyTAPJK3tAlwZtcQ9kz0tGYdZfNWHkKsY0jwqqj2wm1hiSg4+21Syq8k6c\/Rm1LbItGVqqVn6jRufmO1PIgSBLivvkhnM\/mZHS1DTq9f+a5aW1u\/Twc1RfX3gx8w0jxEZOr+woWw0yTn03lRyi2yPh90R0wB2Hxyjfay3ySP4\/2iUf2hFakeG4L3fcWcVTzS1LUEmRkGWdeqSFFY68sS6tI2evUU7IypUuNb7K7rUPFnaj8eHjKIUSh59uDfb4Y6SHrv5Fj3JkQ4aOCUrot9SR3QfCRW3ooefA\/UqRRS7vAXPWpxCqlUELeVuW0rc95\/TwF0eplTbgoBvkYGOSfRcnE7b+JxXJQGWhqOG1w9JXpMiRThZe7gtWZd9gG4AnCVUNzRLOBE1Popj\/WXwLLQT\/R+l9inJUwfnIVBCOvkymCa6ct7MYgZJsJEOJGBQZfu\/NqNdrRrUbyxFs9kIf0u\/99G5T69Cwny8ch2RK2Yv0YJKu1RQoTbXhkOS0\/eaIIj5DoC7KddV+sqXeHVNGcgWdC6UROq7Q4VzPamlDwqKz9QM5P2CZnf+PMxjWJTFAF+YiaBjfbrzwF+zYw3qECKuQ\/06\/U\/+HojR8RzM3HGFJJm+BzayIIXoLSu1iMmljEBzOBwNsTiPxrkKZhd+ygkzl9TRakvexFHg620wIU+EP1nYbIGylZbxw063+ZTI+lEnIH7jETKQ9INrfvBVTfdT773FgqlVKWu8D7H3YohA95AooCQRZ++MMFEIrvGH7Gkfwzoe3Hw4hu3dyuO8LXUdVRL67bpmSQ0vq+CwRYCSqeNMRXcBTT\/gbd8krEqaWZQq2ONnLHcmYBavyZTM8ai+H\/uZDp9CfrhDbzO9qQX2u9ur3NdjzEauwWHDA04QQF\/vo6vCP2ceUL6msWvp\/pB+ccCCOSmFNbBQBwLWYV2h1nZ8oPzmWdUL8PxSJaZQ7vaFYkEkiL8HbrG1mbvy9s3rGWNAEwrgNEr7nNZoEoqmhJETpwxcMb8VHcIJ7rltCyrdtoIkUAilf2kfytj9H+EjUUlWOFjEr+FGpAvAOoOv12FvdxweMklL9WXraF3KUXP\/6hVU+Hm4I28SBByzRb1Y+YqCu3sz5i5\/jntnR\/NQEkIAjQgEG1V3vUjunlfErX+UF2uLWGsKUQTW4w1QBC1s849u8gTg8fib1zo2VYYRPYq4v7nFgTjZXlDgQodwnYai7cM59GdZUVA29hf5hpGiJxIR5CO9VoeJv6SkY7k4uOmpnArmC\/ZqHY9VtyAEyM4w476m7nl7sgL4lYrrUGWuyuE1v7DSi5npUFNNzUggysAPKuP3Nre2ti211Jalz3Go\/+WnKfmHEIDIudGGLWzzQH8pqdNDHmAf51zh017\/fWrTMjArpz2p7xsydqh0+O9X\/sJM2gPbv44ZTgToBK4ISBL2uaM3YMr+UL\/\/lMTm7rS4WjILtCdo3OChLslxvotz5+5oRie2QG6sycBl2Zsl2ydUlr4wTcGOE2MA2Jd8koxaakfrknht787zDqwvnOMW7sYzmj9xkkP200GV+MytK1AAzfFCTHXHq9WBXQM2XIGIeZWE2vzMyED2D2KIvfV2n7lMIcA5ymUeWohFXB2Th3QSscEomP0N+iUvFeUCkax5nOvn6fikDmq7QtYDvPU91LsN0Dz4ob8y9doHCH\/ATL8pzrqqDnpMGXCSaBgYrNojY4hU36IMk92CtltwgQf6aB589t+hNdZlli9E5364n7fMsgVKlA2YUKGP4z3Vbefnhx0mhRzZGK42H88gAPP9q7\/sqPmpGi5AD\/PVAhsWaOvFHdmJPxGQxrJd+X8v2IbqREWrIogw32wRRd\/PkBsc5YBKuxBG3Zd0k5G5WxX9aDMyZI2TdZFLum+fVInARnrmnZSUCDjHEjSAQXliWy7m6SoryXo9y1KrU6wpcpM7g\/ZHW8lUkIo0CsJ0d6WmbmyrEjWChJvwX\/+wZLNDOk2i280OtscrBhdRiX1TLTqe5DPYO+cZAlTGdpsqjyftrf0bv\/ooEgOgVLHpMnCi7guM+fN3ghv1WrUDIpwQJiNAa7DZ1U\/+fx7b8UovUNy1S+4QjkjBVUC7197hPizmU2IiAVEs3jZ48B8G2MQocj\/Q0T0SoyaRBZ1elWj60VsHUOAdmRupmsR7\/nl0FX5msVn2X+IdXssR16PudnkhSZ8daEy8b1NrV6o3X+HmbAjZNDu0LPZQRgXG3W9ys3UA6cqcETgTS6nWmrR9OkxnyxM2FI1b3o6Aiem2V5MBPmzqUoxaucrL6gIlNGAl\/aM+K1Y1RfkUAXiWLXSQvSTVzyWeDtN0i\/h2ftBeLcTRyJL4mxXcLjv0PswFFPhjUDvtruoqdJjpCFcHMYiW9YGeEwHeCFBDkQUmwIMmqVKk2\/gb7b3iZAf\/XnGGaG2wGU\/GmCfyredIiwiCBhrNPn4aUswgE2uCKq1BxiIOzyLaEhNdk8t99Q+ljohIlky4b7fp2oeuO3b2AK0IVYXuJkoMJOcT0hBOCD+GZxwqxgd4TvzB7tJtItVX5cKNGk5gthedSBcB79a0Dl7+aXueOQK\/q2xKzcMh2vodAfxYBvtHr7wBXqqI5vCN\/aje5ROL44imYc517ubmKnGVO0amLCSohO7gSJ7l4SunlsyqTA2xwdIqA5090muZiLwRbwrdeuMNl1WIvOmguT1K8E7YEk+fpcYfOS7MqDkpViBrFkEDphOfG8ZOSbnvKBqa1djmEny1RzMBmrIuK8ZSmCYIieDO+Izn0XxfSfC538dJ5lH\/ALS\/6\/H6DcGgEO2U8tzHP833pnFVvZdfp9B98HL5ZqYsJsuzdo65WS\/fYbOeitxRYy9GZYB5XMGZIt683vkrIGBpmt3R4z8H8EhNTttgoDH0Z1VRvJlF\/QBJJww405kTm3lmhx8dZpREBsBeWT3Gng+5ni278+lqZZSo4kg0VW3Y2EdhsOvSK5gjnnZNf3kDFjqejeJ\/FTeNn+oeFBnRslMAH4wfJkEJlt7163prlhSwpsKgOqBZ8l0J5FtMwrHIB4QtKs3KwRwdZUW7kL8jIgU6Blmqbl1bGNd3CZWGRZsJCwH2+xrLJ4M6xAGph\/ZfJ5bimtR98Dc7BpE9mMqBqd3I4AQjxcy3lKEGYywrUjbDVUE3VTbOXjzXyaqF1c0lOLwSscUHcM31H4Ql4Mel2WXGlk6X0Nm+MY97hYSlzGtzwpTUS\/avCPVRjdYO\/LWXM5sNRUwibBKHroc7IOOCSfB4g5RUGwiP6CaPANsq+b5Uz6ey+9bwzEx3pO\/3hWG5iqGaE2JCq1DkBP3tbwzC4lUEIpFuzFwcVi\/qUDxNrIq1YfncXft9PNrMm9RGhundQIx8qhrpge2mZnJUD2nQ5J5UB5bl7HsuTdlCbq6hIg+IvcSOud6WrmRRgFGcmJL0otJMhlLfRQ+wGxECAPu9Xxt4+Ec7AO\/b63BTt7aAHWEYYliyeKG1PvSptL8r44zy1Wrpvr3iUTE9kKHGeVb26AbfKmM\/E1TLsP4N86jSbTIxzL3MvbyRTghVICwROqHsd2tz+NmnCfPzkIzqN5wOFnWVUoWWjqbXx+83WmYjuL2ELSypg0jldpbT4poF84y6EOGrLbxqRtrL3U6JCrzKOY1i1FuIVEZ9gSPpVJceqZYfzuzMV5mMdZdFmzO39wCfoMHsfUig+o9ngwfs8PIN65SuEZ+y+r+NMfiww9EpTbvgL60fOgffOrCkfYE9spfegntvmgRsAoHLhWYF+Rvq+MO78S5bl\/YW5l724cMQW7uiAE87DAI+nKHcSWEfEsyLQGKndGdRCZ\/\/mQEVT5eX0xM22\/lBl00\/5xXGi3hbxNZVSLZXGlL6vOfJJKpvYSrtrNkqM4n2s2tx0\/1AKjl1Ski4z+QYakcHi6aWZVQudLSXN2DvokH53EQx1ErnrY6mcdUiio8VxmH9j8luUVJ85JHIOM\/DxfOgIYCC89KgUlvIQEfYv3mPGstKhpIni8+jSFfFBFaGAYgkg31CL0lkPhIDmTLxT\/nox+iHeXuxNLs3BmnIvqZG6SQK1n8V9ZycapaeWItbnpLYxtbd85mbNWPyRkCzRcgXNwEroN4aEp6EWw7vvwpygmMOxowiy\/aE6IT6G77EgMwgn\/W6N0orDazZn3EIvKxGvUWyVirXgCiljt6AJDvKWJ7\/C9D0Rep8y5v5S+DDcHCPVYgE5lgbLeA0g7hY5S9zHd5JYEeqxazGhbXBXnximCG+HbB+ZWBzZB6obBzM31ujYFYxNyJ+ESkMmuoAptl5tE\/a54w3e8IhOAgYcKfDrV9YhItRK1iPfkgDMMugPfoyahBNfTLgoY3b0jwOJwzUZsfTx1dCtR7nV0lM8gEi+UJFVRfa8envsiRdPUF81LnXkt6jgMtz6rjUkL4QZSd4iNGkjPejjy7BvDtxCHKuRP6dO73h73iN6X0a5Wl+4s5iI1j5VLXXCd\/\/g2k1YdCwJ0NeJh8196dmf+jUX+ec2IBFEZLXxNxztiBhbKWMIjrr8lJ6sV4+L9HYoMznuQH9DIA\/K1BIEjxbD5zC0NLPxOiXqYey7Ta7yE9LaDdS4E3CD5lUVKUTmzJeFJGGDI5fOGtMAW4dAkVHpUAhbrL8SZoTOYoaLYyaCMLkAniyibjtw2\/RCLxc69iqQpTUKxHMnJaUlHO62Wg8iMVQBH3q2ksNJO6nGbhP8BZYJGHMrrG6ePK+YPq4aQBKGG3hMqbUQvIsBXNMcxktFTDD0p9rsKu1nk1eOcnwVjL36E+bIpeJW7GzrNRL\/ChPEulPYMYIcBGuVbF8sjC+OSQvBF\/eHztD2AF\/mRmNr1YjB3m8J1+noAaswypcpeLiJjrZjEh2U7inWUqbOaRqEk2BAMGsOTqfjuJXuFSIouLixi620gIMSc00RgXe8DoDwHc07PjT40l7XWeSxQIMdkFAWTSHHxM3Sl2RdLK9LIaiVIjOqgflr+LHwmGgdISO1xWcAFLGKfWAJpjQ3FVC2QQM2dZ36L1PAasiTlGTW3RaCp1AjOW+SaLGSriSWC6hf+m4mIg49AD8APfq2yJjGztAW2tAI6aB2eRqdS+xFlu2u3fIHjXfQ2+pgfuFn1ephePcu7HbNoDHMmWzdgGIPHrKOSdtuZZ5l\/dGkJEODtZAI8pqDVnOgxoHINY\/ubwczQUXRcowCJKXwAALuA2SlTceZDqwl9miwXzqSTeo9dvvYtAVnpCP1TUW\/ithdR0IBI1IJ56\/V0LfxhcSVhiYW7mHvja5IBE2axG4LBarK8DLEmhoQk6JhYkG0PylLF0TAIoB0P0E8a5UbpwHBO+kNyAwbqW9kkw0oTyGya3pr7ivFFLNGAv6L8FRNZq5\/l5h9HNWOv5ALibqYrsvVn3maeYAZkPXzM0q0+y9sGbbiYK20XnjJSS6lmApe1T9VXGNJaUucT42HfMwfZKayiAD5vV1Rc9T4H5+3v5jN5EThlr1PuGPeLArCNDzkT9EUy9UeiqiWzHkST6XQSX2QDlNvJTFwZGCiz4Zy8QBali45O7zsLPKZMaB+ZnVz3KcxOjhzbRcEDNvYM5Ff74ucEK7fYMmqwBUefBUioQHz6NtiJUpgf9sVsK5QjilDeac9QRpVd4jDyCacSn\/xfFMes8slfZVzJqA\/T6GP5kJ4EoaVJ9ImBxHqLv\/w+dmZB9aIw91aZHX4kyWsqt2NklRTTxZlh\/9801TwSsldfU5e05rN5WUZC3lJE\/3xBSSv3G638+7cR1f2qpGtCVA8s\/Mk+lOvRpmJ9twCGK3thKKRaYW\/f0vYfYAu81ZWs7zeaF0vKQKJxelt7Uqf2a+g\/2C3PC\/+RKKbwvYnWJmDKvN\/wQtZd+8WOPcw40P3gCWcc+Unk+VsTBUYOwl1ylAPwzAV5s1jjwBDzN1tcgwglmnPi1Zulq3IUgvB3zA2X2To48u0meMd+Hyf1JR4ARWlqmnwtO75a+ReXtsu4mIgG\/WmOmg40ILm6QJ6V77aQDP2ROqjxGjJvkg5BPsc0PsbSI5GFx2gDR3inTQRGxOP70iIsdYupOHB9Q7GK76OE1My7cRnwE3jOXbMgeYze4HU8iD6s0Q2KmoyEBNCn1SX3ntlfIrq5K\/rmByUiPgTzwjDSQfnpWQsl86+zhrS4gCKa1aG18GQVfN5cA0tYAPMPUlWA020rXFfWgfZXfi50rab8frelWe8jkDg5eI5VHviLknlLucNaDpR7RMw+DdAus+EeQiyntrIek0DmfsLX+SaC73kmWoxWLYtyUAaBZNcR9JYQvk\/d8AsmvTPUl3gqt6wHmUe+5zSKnbRPEApIjJl8skQJrNUfcxoTu0hN0mzm81P70A7uVfSaSikiY4W2u1nnL\/xCbyOxWPHW\/VYDvwa6YvnbrHwBFJSIXA\/W\/tIfUNJOlLjpDAS6SSoecfQ9LezU3NnTwnC1CFG38WRkHcGKdBzEvolQdXW9mxzuIae1RGSeYUGj\/Lf3WzwCXmfVnIYCllsc2YblVX0cDpRGMusxStK\/PS2lUPp7oQgbcGOMmc6OQWKoMN21S5cAAW4vHsbTzXqZyRkG9++jghroUyPKplu5uDxoAEgF+c3ltI83cs0eQ\/WMSoYz+C6OTXHLnIL077DsIop4+mpJNkz05bp1YIgX0MhokQXi6AsWfA+gcu0Ig\/SV0mQrwjJ5EUnGZZQFXz8A72SiiOQI77Qr0clYRxd6AMhl5keoQECvJKSORAZQY1FIzIOtTk7S40pGRrZYuW6CQIwTbd0poPl73XG0HR73Mo9RTUnaHx06grniiO6ZyrzMPgF0yZ87kVUfy9QtrKNlE+dTNe6pKJjrrLo4iyxI8inzOi9A\/LbeIfHehq1IIaK2in\/te+xKtcMlqSyrAI5GIHDPDSW1Clufp26zYB3sdyzbbsSBgd0PR+hsx4uyEqOOHw12hMd8AGmkJWolpLC1IbirmxM3o9TxxsLFepmBb2bQriLTozY9SinztXxQXoV+D2zwdFLHJ1IRNXP0yg6IARkEcqwCUv1J9I1WLBD4EZ72XOgQULzLWCM2mf8uCMvm7WcGxvml8dz5mRvQO4p\/KMlh9exAJZUIRk6V6pRgR7dA2uAkwp+Tee1LTkujf\/HG76jIUXT7zvg4mOhAk7Hugkxpw4xyuajyLO47zmBLL\/esgRjoML79ONkFBNEdGsx+oiBwm4nKEw1mB4y71IAHmxr6opr7tUG9iCaWRY6xlldcFLtNbjYwDhoT2u1b6e4hnVNHsg9CBRuYF4Z6wQ681yBf2A8ZblXBxTnVf4P\/sS1kMkcUl8MQpOyRzzhruPS7DB+Oh89lwBjNRW+YYARldGDwvcjdPI+Fdlvumx25Ar3MnjEHdpFFwUQWHTtaQzBNjtnsJFOQqW+AkoMH0IG0WHdP0ZIrNACdnty6KGSZf2OP+y+H5L69adP6q0P8W9BB0QabTUtjpJLZTo7iOLGJ1tVCgHgZwcxZq85pd7gV4A14a6JNlTw47GB5u4qdCyjm1McWvVSbM2bByStcx4ubV+lgqsJ8CYjAy7yCH7jqd+msztKBqiTmMC0Qrqu+Jb8K9cIbb9NcWcK7aKt9yWj0JB9bxuwk6+ytv0slB7L\/txfztZQyC8SJAk++DNkjW0ounlff4jm4ffikEw\/W9+wWmDkISmy5SS+3NHm9NLpo5w1irczTLsWY+4SO\/4XBvllKbWJpcOmqSMjcd+S+AGQmvJR03RBnvE3GGppvPU1Nw7LwN+HslnTGV09vAGWLQylUQOs9+0iGNxMHpC4uk3QjcLxi903hdgs\/IzLh08uGmMe92x0Ql\/MqTXyoCG2jZMu9asjiKlxIYJrf6cx2xV\/GyC2k94ytvW0tby5XjbqwUmZRebfRIHjRr2R5cE4NDE+ROHOyCQeBoNuRpBD8uj5QkAaWMSW7dD2\/hwtyi0f43fneWcJYfYWy3tKsKn6oQ+CMedN3ZpCiVKjxnECLtynaaH8A8SwzANZfhAOgASVpi0lt\/DJwSESSQwbOTFzQevvUKpNgRTwzlnE9EuzR3EDBwq8d9yLxdmdnKOGZyQ2u82nTfZ\/1A1kW9GzSZFMA+KRwkw7HIy3fPwmqdIs7UTpD\/bBJuzvA\/+XWDG\/S8xpoDuQfPv3dgsWuFr7V8pXrFubCrHXb+0LnxOvzIHMjBOhRlqjchvOFMpm6VO1X\/h8hXhCvOcb5PNbDhljTPyAty3KzxCIbtTAaI5kph20vc7qWYDr9+foSjo2FEcGb1FhDThQvuxUd2cjDbrDei+xQQ\/giPwgnvlNMSq1qbhk2X1QjqEMX4QfRimggeRC2KG9F6KU7P2kcjja4Rfc4PoyM3ui8PRRRD29bGjON9vKBhzFQy9FtGIjON7TIiksHaLc1IWl89nXP2300aigid3jWnVA7K9UbHB1+Hp5vSM3BYO4MvFIrcussgYRUXnb0dqk\/fVkAdSWSefp3IlGnRpkmRkpburjwz+vUTNp\/2Rf56QR8YxwQODkewrQq9qES8fjpA0P0yxjXgKI\/Wudv5+XPtBxx29Sy6c9uU+W2aYq0TgpfdX5xxMtXxg1A7uMCAv3fhMgHY3unbF\/26dCj6+EwvuTWCWGyhQq5MUoCdM8f3C8NR40eo4wM77\/X5HSBlEe7uNwZ65l1bu8RkvLDnV17jxV\/xKCHxoKe1THTEKdYAdTG6r3nCRTMj7y8adj6up6u9kaN2ggVHTE5PK3vxdvyaD4ZLBxXRxg8hv4NiNAQ\/1y8LN3L4Cb8k1m5uleNMMFW3pEha8GhNEzpsmKbJNRrxblbGml8KQY3qm6hlpGWs2jYIOuWUiBtxd8OIRoNZn2MFFgLZYHW8ebNJjRCA65wbZzqHNa2p+pfh90M+Ly8NfmluiWOG82N0PBKRLuHCAYONT07\/C6q5PRACtratR6n6++3VH3iKbHJlt39pLcHtO5V6JV0FqXdRY+vrK1NojWe2lt4DIT9lfpfn7iO6lcuw==","iv":"462af275bb3ce02206c78280c4056072","s":"ec2d09d05f5df408"}