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How we did it: Cream’s campaign for jeweler Bucherer targeting self-purchasing women
Posted By
a Luxury Daily columnist
On
November 26, 2018 @ 2:00 am
In Advertising,Featured,Industry sectors,Jewelry,News,Opinion,Strategy |
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Influencer Anna Vitiello pitching Bucherer jewelry. Image credit: Anna Vitiello @annarvitiello
By
Mark Izatt
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","iv":"5b847fd02d003b83268b8181f223ec93","s":"7ad45e85032b29c7"}