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How we did it: Cream’s campaign for jeweler Bucherer targeting self-purchasing women
Posted By
a Luxury Daily columnist
On
November 26, 2018 @ 2:00 am
In Advertising,Featured,Industry sectors,Jewelry,News,Opinion,Strategy |
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Influencer Anna Vitiello pitching Bucherer jewelry. Image credit: Anna Vitiello @annarvitiello
By
Mark Izatt
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","iv":"91a06f1c5330799dd43d85d72e43b745","s":"98dce892bfb1b2b5"}