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How we did it: Cream’s campaign for jeweler Bucherer targeting self-purchasing women
Posted By
a Luxury Daily columnist
On
November 26, 2018 @ 2:00 am
In Advertising,Featured,Industry sectors,Jewelry,News,Opinion,Strategy |
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Influencer Anna Vitiello pitching Bucherer jewelry. Image credit: Anna Vitiello @annarvitiello
By
Mark Izatt
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","iv":"77d4436e8371d0674e3a9d21eef51252","s":"4e33211509aa9723"}