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How we did it: Cream’s campaign for jeweler Bucherer targeting self-purchasing women
Posted By
a Luxury Daily columnist
On
November 26, 2018 @ 2:00 am
In Advertising,Featured,Industry sectors,Jewelry,News,Opinion,Strategy |
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Influencer Anna Vitiello pitching Bucherer jewelry. Image credit: Anna Vitiello @annarvitiello
By
Mark Izatt
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","iv":"f039eadf6c74ac2f5fe409307db4e2e8","s":"e0ef8cb5c9253365"}