Hyper-contextual local ads can help secure an ROI victory
Posted ByStaff reportsOn In Advertising,Featured,Industry sectors,Marketing,News,Retail | No Comments{"ct":"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","iv":"a7cfab5b3f52f8ac66ed7c8253fe4027","s":"82e8e2fa43343c33"}
