Hyper-personalization can increase customer conversion by 250pc
Posted ByNora HoweOn In Featured,Industry sectors,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"d68694b0fa65767a38763d3c41ca6fce","s":"5299ba58186ccd78"}