Facebook’s plan to acquire mobile messaging service WhatsApp for $19 billion has earned the ire of frustrated media, competitors and industry pundits, and the envy of those VC-backed, revenue-less digital wonders waiting in the wings to be swooped into Google’s or another Silicon Valley giant’s arms.
Impact on marketing of Facebook’s $19B acquisition of WhatsApp: Big zero
Posted ByMickey Alam KhanOn In Editorials,Featured,Opinion | No 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","iv":"f019161ab6c3ca0d24de5e2cdf425fe8","s":"b208707932d2e0c0"}