Long-term trends key for measuring influencer ROI
Posted BySarah RamirezOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"6zVJgIOQTsADlrAm3\/HP56iFQvSlYIUpYvslrvAYK8u5X7W5SOGecCNRdZmYm+cayBGoXkJWt85nAwETscvh0fFGquu2jGvsl8uoGOlbwD3EwuEa6C0HUMnDgS+4E5HoIuehVIlPuQiy2EkEsptYCnLxFxcrwfJsyIE0CfMLcEerWewar6kyMjuG9JqVJkkF\/1ed4ZMq4LOHNMEubv6bzNVfhnH1z5px1lydsEC0baMrSZgQ98cqwofgYBVSPeG9CMz6drijyvmGZOuYJ8XRp8bHzTpJMUxP0QFwdo1ASC13alwVSbl57kNMDSddl7vVnEO\/zRgi1smsKtAW0c+9nJ+qXZ7Ng0y2HE5ZuP7phNljvTfOdrix5HGKePUoCyUMI5jlVf\/WtVB6euFlBdBO\/s5CU9ftf8FhJcKlFLcxf5KTaAFpw4b+jiIa2g1PSyI+zJjsg5\/esFZIWX8knDaNiGb+zV8+GtzsaT0kPjS+t1g3CHaZ9iMZAxzIggkZVNuY6xMadaMOteHdDrVN4+9D9YWaTb6EKdOdE1rHWl80WY3c1i0dUmbQ+lfSXh5ayln1Pag\/wUNQF8UKbc7+mTNCYtE+Z9fT6Rod70TkaLKtoKSQ3RMVZHENg\/zx4zDW\/cmjMF2ixLnklwsR\/Wjmaejckp27z2BF354zoviXbDjLfEdDVasNd7w+Lhs\/Xi2S3TSfD39A2o9kUBpdGJbYnWb2p1\/h2i1e1EZeSrWqTgsc+EA8O5ZhKJihGERWxd92scr7WyUzdZ1rystpcwYJtcHsftvx6dc+FLJ9cakYfOlP+NQu7L4wiBYH2eNyFRA2rJ3amuko2MhobGOruqP9Y6acX\/Ew4e9veTBd8fG3X33ZUe8R+fiXGTgfNN83hBX0++BDjKI\/7iza+hAVXIRmsdCyf8a3uy7poJ78gaovFWDGZuldE4F7hqz\/NIVjx+MKUwvRK767eLvUDd5a8oUFlHwSX784a+2GYnSx6ihU4MpKaAuD+58Ln5ORx3ZB0Bq9AkKld5XP5MvCAawUEw4gLm2kMD6bO7X5PFQaLa5T9L2kzo48yYaIuKwqsMFqnmxY0M26Diicu4SnHOTKvRv3iBQ63z+ihQKcx70HMArE5FYoUxqysmrCLhK9g91JWXrVcLVzMaBjndoVF0h5aoXjy+SiCxDoYDBlClfe0pPsafl6lAaE1Is2KbxmGO0SAhSvNv0FKKh5kw4NZygztbSuKjOL0KcIak24f4mKL8Isohw1laeODLnUAoBh1QISuS3Eu2CEV+43IT7MMy7qEV54BoMPc0VaLvyD4EM6Opw3xAJZ28bZOVTySQV+jT+1D2VruvQJ5xuF+5K8kmucJeIkeNVisHGcsKO1NFPWlRWV9lfa4mYE7DXUDMU71KP00Orf6VjwYS62D2pTzlcP5LiDdhDOB+y30HCc8PosCCYMWh9cdVxXpmPSP9QARZnuRpHEQVazm5\/vzJm2xF0rWH944O9WQWITxGp6aq1pThrDdBRuMfYPs89x63Y03JZPA1EhffNaTEMLNBM871sEwwlhfc4tEvb1OePsRwscmB+wBECONEmQCEJu1kLG7sAg1tTcYy+JUQbHWxVVxjZBk4XpBQnDPLGOCZ1W2xH3ChZcKpnfwVJfL\/PlcKoOwQ9v2FxOxmsHdkstuHqEe5CBEYECga8m5yrIeMZA2L8cmfYFiU+6MlZKAZvmXhk6+Fu2lM2Pd7mc8NYI1W8L0RpjL\/2PbYAVk4dF+EgKqhKqH1EG0+mDIr0soYjLnBDDNBjQ50IhUgDhCcOHAWY8rTfCjlr7q3tjvI5fqikssyMY9hJ+TAPQnUH8blSrRDdm14u1R9qy2yqgvyhDku3VTQ9TjKrFmq7BjvrUxKTIv+gn\/WXYmFamiCpFJH48EdkJrA10iMtvlIpAgXhAjX93FBxJmol+hLUVOnDVfzbYyB\/3au6646of33MfN5BXCK\/w+QHM7hYlPrrXOr6wZPEIrqn7Uv1fHuC8+J0QKreedknpTLuyIJu2XxLpcWLbb0\/rIq3N4p8\/GAp6N6XlW06XUS3p2iaRKIGYRNvVEs2B+Q7Q1qSCUfmd3oFT\/p3bahNcSCmEQ1gSKTHXEDYVtBU0HD5t3oZwE2bktCkgWhHdzPiGDvkc6IMdwo6n+zY\/r60yQehz24O2cTsN5i7MqdoBQlxqkR8asx4mxEG6\/P7cSARUY7o3twgrEMNZX901JpilVxC51HiUhczqKCSOtqT1UXPmk161TaZbpujQVPDv8UoglMQvG3byI1wRSCwRX6pkVAJn\/7c+o6rQZKaHE6IL2ToWDf\/hFkHWMb05\/CNp\/QzhFN+Tkdkcnb\/xtoRdqZ4soMmdxujDOIFTvtenHt1mZkqrJuJ5bT\/x7SmwIGQWroqK9ZfCnuWF3FchbSKrUMo9OBKyc+ISDnTCl7QWX53iEwyOOicgji5L6ek2jD8klf8gUToewaFm+HTEF9fIjl9NAIOkzJNZMABXsYkesQyKOjpx0t3kBn0G25g8puyLxfKvlsXRxyPcuXkyuEK6dUoc3pxunLK1H8shP4UM9LKvW2FL7zHLN14e4l1HBbr910Ml4scjTBkmUh00aKLAXSTDVUhbVTAGMQSJyJIpvO320TSo5QZQspeNbro\/0BXrac09+er326Rtuiem8s7AbB3S80uxXU2OMJ1T0YxRDBCQohM1j8ClEDexMyeMF6hQzpzEeKznGr5aKOw7KnCr09jWMxLolaImlq8Vka+wUBYWxUgy\/AJ1t+CHWkMXVG9o73hTYMFuAW6SWzN1Kha01vQfel5YHyqNXJws19KmYPAdR1zrsRhq0cTu3cVu8sBA5KfWm7FYMmxX5OUPolnijGERjWwQaRYtEGi90e2MgO3Ihlfm\/tW2osfQ0t\/98E97KRYzmOPd4LQJZud8wXNiF6Fa28AnkJB2UXqtIhAjx1aIZwhufgptOobgok8Mk3Pata2zdlEtEFE7HOECeUAtpwopOUtK2cOgWFexGd4FLm+vpyg1l73w3GiEwP0fms\/FTlVRKzcZ0FqDpWbuMHAxf5GSoJF\/FSrbMcVhXXDFzTRpZ4RWC4O0fqwwLEDQ2oHtOOhNZjT6OJZfiPbjshOdJMacDGJffx9zi\/dFswPvtxKrwa740NkTubG6ZdpqVIkqTeRNF5pIzbh3Q16q+VwxGJlTn88JiYy\/30gw4N9MwqKi0gknXQdI4zGIZSkl6pRXaHlaDXWXPVwsO9sSPemYnJEfL\/NCZkqCqtdgbPzQIZy+aA4vf60hK0J89kI9uQ3vcpw90CPp9oby1lFLc0z2d8Itscdi\/shUthd940s4W9g9dVaKHNlLAe7ls0Ybrh1PrJJuatWOFHSyy3mHcIFIErDYO1rAiscqp68T\/2w+ZBM+7jheDez7ZZRvmwCzukQNDTjsjwWt42IZYhgTOi4jqo86f2mGRjKwpXmsc2CkAWizliCN1h3xOgyqTQMD9goDtTuIkYh3MthvabnSkziQAn+hFhkXBw23CX7TaJYsPMd\/hQj1CqsrdVYOYtFHN7VoBiUMMa6y1bLC5Qfus\/AcoErUVeARhH7ESgozSTUoVhfkLlUxS3oQuZj8z9V32sHgAS91egoOuLHYBMTlNnJbyc+sxaKXY4d43Ki7utdLn0KBAKPHV75XxG7x1a6i3pda+jN8f9067GZ\/4dwl4+OYEP65wH84g3LJGIngBQ2TnOhxD2QNmerJXF431Vqe0gr5enbaZkXljBvL7B11QFli6QuGF6NQmTWt\/oYhnPQPJEgEXlY67VKwPKeP3E4l3O5gX32g4uiPGeoBhpj9QYMmsgQLx3U\/E52MK8C5O3lD7znbqZYtKnFuYBAEF3F4oWU71QBKbPxOEeUxWYoQ\/4MxIUetrs6P\/zaxgaaAajLF9pnZ5Gc288OImr8n2Z6Jn2wF35\/\/BW0f9AnSlKuHJ43PmW09INa7QJfPVYqebfcqZ\/8Fl9\/m1pfXxHyTjxf3qud8N\/PyszAhVnIUbVeLrmL45fMC9+uFNfIEM1GDUdiOCFgav1QbGSBbxLizjtUEkl2OGsPFf\/56Uo7vhldc2j1K\/2ycwMwHBmFUt9GZfPWZYL\/BdDXD+igIulu30n0iNgl32EgUSZU5r4rxb\/t0ETQxQJp\/N47X+XzbaSYUK1tBHeMgZFdjXmf3T8QK7VcqaAy0fCIbI2wiZ8lvasY9yipk+Z3pAt9Bd7t9pOGZENY\/W0csBX2eGxq8zDLvMXHK2NiGRxvNnjgAKwFA9S60TdFCRDKM65Vf5RHzmxSBrtB5Py53m0kfRMBnyI39HsrIfdj1YL5+ChanLwP61dnFDDvUolSTssPabvEutr0cY0R\/sbs\/CMo35nH\/dLqZfuHvr8jvnCik5dE5JUOSD7UwyhnY+Suj6I2D+U\/hy9PhtsN1qiFNk2InYdw42\/SJ\/QHoCIuEhy1v5ShxRyfchmSPtfm089y1lOUhz\/uJIkUB7\/N2SASWL0x4bkgiUvzI1Zt\/MrXY\/FMqGfUT92b\/ZY\/F9QR7VHpUxIR6gzonbUxGrbJa0G6S8OQSO7vSClb1dGQAXltYYGTOaavQ8Parwwkh8NwgMaSEE8gYPvbO\/aaPOu9tk\/KQwweVk6m1rz6L2R1fy9AgL81qKlDt7YeN\/FOzQKze5bV1jLU4hszVBwODQT83AwsQn25pR+G2pKnIci4PK9yIaSsntrrV0WZFJ+8yEtrU8vn3ywY0nQcwWJwv7IZMnDcMtRKeDQnrXyFkcxcuV85y7hiqQybCp4zqpK9e3P\/71RUt\/TSGdEKmjHnZ6iEBxMxQr3CZpfO9SxTnab4tlMYESllTyjDSjTZmVoouPPg\/LuuDikD2urjdOYDUUMn14D2v+eJBRLrnhV6olXegQQspgozXVBfSVOWqdzOGrfBixWwwr0nxv\/Bja81o0+zpmlAqo38oPdPT5tC+fGEMb8ZYJA4BUyJD9MZHMjPgcpN6X6qkfUuS\/C1dCsZdFz88WbzY2byyEKV7sQi96bRdo7Z9JEWe6Jfir8xOulKt7M\/QCROHLj8bYSgfkeY7BiNJQdV2zTtdQ+Gdscf\/08r9e5\/6mtQw7wK5NT0wKbVyMr1mZpHwypTV6C89W7hPeNboSzstenGH5CzL0Z8R+dSKAqi6ULhBivDfoPffdYiCYLWmb53y59aCEm6zeTGSihjDm1WIJhanX35Mc8zKxPJMjay\/fnTZxS8fr1K55rK99Qzl5TmZOYiZ2FCRCSliVhdwXavpgCVT42TOp\/P8DB321xd4TL\/3NCwzX4aDAuswY2rn1\/vp17Qtc2jPlakysKsVKtlke5WcRB3Mm6maBLb4oaoIbPcwAwSC3RcOK5xWfcVLtTjzb1algpwGyTE86\/yrdXHxfRG7sZQUDkItvA4ckmW+3xswSSUH1CSD3wgHIUOD5Eqya9R2khYMBGJFJulPoFjs3P0O0e2QJTkaawR0xJBNCVCYdciSOHdJnR5vN7p6VmAW6p2rmsS0jqz7Uhz6OxA8C43G8lHyzhi60L\/k0FDSC5spJE1PispQnGr31XxyR5929h0ImdTrTc5aUTQLcDzjuoxZEG8JQzDbluJbglwf0yflQY3v0oVVZygR4wqJ9OK612tqc29HfmP9h8HVPtb4QsVGLHOI0XQ7TDHi+6Epki7L33UHTuOpuWVpgUWYtr08yFvgAP6aZtPnstCVvOo7AXBXnGKQrclBVHmqVBfMApZWKoik2xD\/gjyFpt4shwbBPpOnqWwVU\/wfqmmRkgZuo6YM+bEokqHwmc\/bYiqPiLq+dRU2XWswzBkBgzljmNqJBL+w0VY\/mYRNIXpENZC5uyqDdFK7bT8i\/p33xXwU20PNH+Iyxx4wEplR+PfR6Y1IFYMQkE6t7aDh9fx3p4oHhA\/qdyBFKdvwxzR5FsUX4wW1Y55bGlyNoBHn8krbxxoisqgFZidi9yAvx8iiKMKyvL7RcJD6SpYhMQUARQxTYXqah0gTAQhRHb2jk6QbGgeivX\/74w\/6GEXGAsVglO+n2PWVWmCyXtHN0AI+3gV4rnJcMY4Op5q0y4StfBMOKeZNijy1CmDMVS\/00SID05bihHvmr\/XifkfC5uU8kLNpr\/5JYwAxflX\/2JAGkLzgC\/LFDU4HqC7AxOd7QFPiQ5TzmdvjdsD3OxKVIBvYnESCS5EHY1e8euf3ajcNqn\/FSlI52GlPYEaMAgYm3vrr8GwL4XQB8af91MRIBE4lzIYbJkDDi9tRgTereNv7bgJBleKFbELgjvRWZfx5IHe2RfHfrT3\/gDt71iSVmsWcU2ECcKm\/9CXvGysOb7zxzNFzJgMgKyllub+3Ze6iGZ02Pv9EGHIR9GE4E3jW5cqErwFvhU0TKDP8S5Xow4\/3tv2PfasSjO7kZbTEcRmQjb5+8PF8IBlfSW9+LQAin9R+vrpfNK7EXj8ITjjF8NOQc1mVMee4tH05XxO+1x7+VDd9PFojz9aEocysfFtYo8SwWq1LIb2UMSx4Tbi+oLLOZxxllKqDgg6DXa392+3HBe4FyBL8BZnbG2Y53NSUtzU2JOT\/Hus\/1ADvpo2vtxBcrLbHMOflgG5OUDQr7ZXRClfVGpySYgDa+zMKreF1U2VF7XdkoMzaU56wxdrr4UW3nCCoqwBQCNVvCEjs\/nyYcc\/x\/lmQBWGQZ3kNGIZIptSuFNyIcli2RMwiNIQ9BNf8tdBg1ptIIuNLBQLVgfe55KWB0l5WVodFnrlBc8S6sU02IV8wfZ9VznGRp1gzQ4bv+bNeWapQH6jf\/8uRx21iZhyQ8QPiBXit+ma6dtHcRfGJrn6xM4IbPrs++wG0+w5neDX3wFSgDwrDZ7v842H1SlQVuwJrUm3hNj+FtGdVqxuNybNUlZnjEbKeyoxJoIKwFfliAPswiehCVSoK5LTwXVTdyQcndsUfHUHfoHTTn0kEFGKmS4fu80Nv1l1grKccngNNB8p0h\/07Kmy4hfzSpUppiDqJQUtYruxi+gWKi5dhGR\/eDx9GnWAH+fnamcrFg2vBWSMlEpSkfOW+aHwsJRUkpdB28pWV3d4xOQwBGp97RdpOt\/Rr5nsNXmZsSUpuRP2B13TUa7bjh4DAAU3x6Xi3O\/iitZqysK8Q22YNBhLbKd0zH\/exE5+cO9i6KrvQR7oSKXl3wl+Z\/rIgMqMhqOAzJQmJHH2m\/Xv0YYVkbFjOaCY3FgUbhEpJotB+JfH56\/Jm\/ErsirqxCVT2JtwzmucxhiMKHiUzEeR+FbyTg\/wOLFk04M9\/kZ+rWvZQpwV4ABGQrjPTyhE2cnNs\/AZahXbpPTYvzKGQiuKvPprNL4Y3yrBvhy0v+Yy3a0zNNs+ZPxYYCG4et99QaFr95G2aK4L6SC1iIHLajPqJS06o9hzTetuS\/8DP+VEzznoDnpdf5i3difOIZ0khTB1sR7W48m\/vd83B5sgVYnIu2kSA2n5U9wKT7+89rZmBN7IdaPpioEhKrPPSEtYlEftylPnxgSlkuTA7362i\/JDDIUdgTnuPSQ9oXXdbEpHBViy4h1EzGmBxpIJexSl5nU5p4i7Qa\/+Plr7xT\/lApFn3etU4WWeVyUlyXPbFhW\/BVRkI2WXwxrnY3Sf34ZlyMVzmsZbm+RWlOv90iO7jVBXLUHDtruLj5J7QNsEsmC8E+3qZC+5V1UyjvsTtETuaPHURhfUisEUQXQucATtUXs98uC+sED61TH4erZdbNr6zqmNyERnk09VizSzCxAYPu+UIor3ry0p8S5XRPxymouEtcwx59ZgRNrNGHgHq+FAO8kyGQUfiBgrPrm05aDLSSPnm7L5EXovXnkOq4GGwTUbL\/jeTJBLbp+Wy6Md3Gi+ptSLE3huXHpewa8O6PK7Nl69nEPA2fquZHN9+Kex7j\/ItcuSE8bKUITR9KfKTytmEX+dlNZmdYVM8HjyLvv2GHtN3\/+k08ZvBCxeam4rGXU4EBrK8Um5nmFP+jHzcyNnbOiLOD1i\/k7KZDNuJjDzZykeqPUDxE7dzwJ4kieiwfmHafYF5rUrhYeaS2QqWLCJgYBpe+jcMQAgHx46+dtH2ev6qrTEjZh2QVj71\/Wy0jyJG04v4AL7Q6uLYX5616BkSQrvwd1U5gc\/ZyzlWbyhVnBHUkyR9I+7ao27sGHm\/bKjLPYysXrqoXmNzuWuKhG6bUz7olyMIxj\/TnNz9pbwwZuQVrVfwZ+9+KskjL3jDSxSF+S9SZwV+Uu0+cN\/xh7F0TZoQzMeZKZ2ESlf3D6cv+hziwcNMBtDAvqGuWDTR\/tl4ZtPqEqSy+320hVuVgeW1Rg2ZalXsBjxOf0INmR7N1M8jk+fIsbwd9MsHQMCxYlyrmoQqDEappHQm27ztCjPSCB52EVNKp+9EnO+rUe6x4T8+Smcfkp5jyLSstNO9T3YcyMT+3I8LXQhdBX4IIukoRQQOOwdmp86QTlPkakgZZSIBNR\/E","iv":"2d132ee6ee0cf0d0609e5b6d47a3a2e9","s":"3299af66c57040c9"}