Influencer marketing must remain consumer-centric: Open Influence
Posted BySarah RamirezOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"c8fcee2e4fa22d5611b3efb56905bf28","s":"f484df34381fda0f"}
