Digital offerings, transparency necessary for brand success
Posted ByKatie TamolaOn In Events/Causes,Featured,Industry sectors,Marketing,News,Research,Retail | No Comments{"ct":"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","iv":"eadd6d33a9b524d255f014fc37eaf2a2","s":"d4ed9bb39104419c"}
