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Inside McLaren’s global push for its sports cars – Luxury Memo special report

The McLaren 570GT: Fast car, fast growth The McLaren 570GT: Fast car, fast growth. Image courtesy of McLaren Automotive


At eight years old, McLaren Automotive is one of the youngest British luxury brands. In that time span, the brand – part of the McLaren Group which also comprises racing and applied tech businesses – has quickly won accolades for delivering punchy sports cars that aim to increase market share worldwide, especially in the auto-obsessed United States.