Affordable luxury had a great run in China, but some factors have led many to believe that this market is tanking post-COVID-19. Image credit: Coach's Weibo Is China’s affordable luxury market dying?
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Affordable luxury had a great run in China, but some factors have led many to believe that this market is tanking post-COVID-19. Image credit: Coach's Weibo {"ct":"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","iv":"27f4a0b38f27f401e0b5d20c947d6167","s":"6812ff96f0093baf"}