Limited-edition product launches in China can stir a big frenzy. To avoid extreme crowds and chaos, luxury brands are relying on online-only sales. Image credit: Kaws x Uniqlo Is it safer for luxury to stick to online-only drops in China?
Posted ByMickey Alam KhanOn In Featured,Industry sectors,Retail | No Comments
Limited-edition product launches in China can stir a big frenzy. To avoid extreme crowds and chaos, luxury brands are relying on online-only sales. Image credit: Kaws x Uniqlo 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","iv":"f5ea86b99ae4fe9dbf91af508000117b","s":"0ad88cf9166b52ef"}