Is profitability necessary for a good IPO?
Posted Bya Luxury Daily columnistOn In Columns,Featured,Financial services,Industry sectors,Marketing,Opinion | No 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","iv":"08b8590c27314ff36612e032800640c8","s":"1cc98a99b7fee08e"}
Bill Stewart is partner and chief marketing officer at Chief Outsiders