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Is social selling China’s next big marketing trend?

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing,Retail | No Comments
Consumers in China are experiencing “influencer fatigue,” which means brands will need a new way to market their products. That is where social selling comes in. Image credit: SmartShanghai. Consumers in China are experiencing “influencer fatigue,” which means brands will need a new way to market their products. That is where social selling comes in. Image credit: SmartShanghai.

 

By Adina-Laura Achim