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Is Western luxury ready for China’s C2M model?

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail,Software and technology | No Comments
Many say China’s C2M model will be its latest ecommerce driver. But is luxury ready to let go of old design models and embrace consumer preferences? Image credit: Armani, Shutterstock, Sergio Rossi Many say China’s C2M model will be its latest ecommerce driver. But is luxury ready to let go of old design models and embrace consumer preferences? Image credit: Armani, Shutterstock, Sergio Rossi

 

By Gemma A. Williams