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IWC Schaffhausen explores history of Ingenieur SL in new short film

Posted By Amirah Keaton On In Advertising,Industry sectors,Jewelry,News | No Comments
Premiered at the 2025 Goodwood Members’ Meeting, “The Most Brilliant Failure” tells the story of one of the brand's most misunderstood creations. Image credit: IWC Schaffhausen Premiered at the 2025 Goodwood Members’ Meeting, “The Most Brilliant Failure” tells the story of one of the brand's most misunderstood creations. Image credit: IWC Schaffhausen

 

By Amirah Keaton

Swiss watchmaker IWC Schaffhausen is telling the story of one of its most misunderstood creations.