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Jean Paul Gaultier goes inside the bottle in immersive fragrance effort

Posted By Sarah Jones On In Featured,Fragrance and personal care,Industry sectors,Internet,Marketing,News | No Comments
Jean Paul Gaultier's Le Male and Classique Essence de Parfum bottles Jean Paul Gaultier's Le Male and Classique Essence de Parfum bottles

 

By Sarah Jones

French fashion label Jean Paul Gaultier is providing a new perspective on the olfactory composition of two of its fragrances through a virtual reality experience.