- Luxury Daily - https://www.luxurydaily.com -

Kenzo translates social media to reality in humorous film

Posted BySarah JonesOn In Advertising,Apparel and accessories,Featured,Industry sectors,Marketing,News | No Comments
Campaign image from Kenzo's "The Realest Real" Campaign image from Kenzo's "The Realest Real"

 

By Sarah Jones

French fashion house Kenzo is reflecting on the boundaries and connections created by social media in a campaign that favors content over commerce.