Behind-the-scenes shot of Josh Whitehouse for Mr. Burberry Eau de Parfum
Key question: Why spend more marketing dollars on digital?
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"e06e5503e4b231603597b11a0b652b17","s":"522f5a5ac22530af"}