A shot of Scarlett Yang's work for the Spirit of Ecstasy Challenge with Rolls-Royce. Image credit: Rolls-Royce Twitter Key takeaways: ‘Big in China: Brand collaboration’ webinar
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
A shot of Scarlett Yang's work for the Spirit of Ecstasy Challenge with Rolls-Royce. Image credit: Rolls-Royce Twitter 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","iv":"99430fcb4af87f914f7c7e4aa3855da5","s":"71cf26d27f1fe3c2"}