Lead with emotion, not demographic stereotypes: Forrester
Posted By Brielle Jaekel On In Featured,Industry sectors,Marketing,Multichannel,News | No 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","iv":"910e8e7bb674b485c6960218bdfc0bb1","s":"e75e7fab776d70fa"}