Leveraging blogger interactions can educate consumers via relatability
Posted By Jen King On In Featured,Industry sectors,Jewelry,Marketing,Media/publishing,Multichannel,News | No Comments{"ct":"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","iv":"74527c4260d81f6b835327f19a85b33e","s":"cb3209fa154f5c1d"}