Long-term creator partnerships key in 2023: report
Posted ByAmirah KeatonOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"8ff3d501b6427f7f9cd9bbb85789c7f5","s":"0230f6262bb1f574"}