NEW YORK - A team of students from Columbia Business School and Parsons School for Design's interdisciplinary program "The Design and Marketing of Luxury Goods" presented a digital clienteling proposal Dec. 10 to senior executives of Louis Vuitton to help the brand build consumer relationships using digital touch points in stores.
Louis Vuitton looks to Columbia University, Parsons for digital clienteling tactics
Posted ByJen KingOn In Apparel and accessories,Featured,Industry sectors,Mobile,News,Retail | No 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","iv":"cb9fbdd3b307b6304ffedab370a449db","s":"8682048e58e7d34f"}