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Louis Vuitton retains position as most valuable French brand

Posted ByBrielle JaekelOn December 17, 2018 @ 5:00 am In Featured,Industry sectors,Marketing,Multichannel,News | No Comments

The ninth fragrance for Louis Vuitton. Image credit: Louis Vuitton

By Brielle Jaekel

France's Louis Vuitton, Chanel and Hermès have ranked as the country's most valuable brands, leading Kantar Millward Brown's luxury-dominated BrandZ list of the top 50 labels in the nation.