Luxury brands and retailers must get discounts and promotions right
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Retail | 1 Comment{"ct":"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","iv":"927c03882e4d6a07cb1acb917d620635","s":"51b0a1396ddfe1ce"}
Bloomingdale's makes a point about savings