Luxury brands and the secondary market: Why marketing is everything
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"c533a9530d0b21e41e8e996d12b33be8","s":"dc13db516c1ee6c1"}
