Luxury brands and the secondary market: Why marketing is everything
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"6a5ee2dc7ea18809ded53e5ee30e3568","s":"e90f213e00f5ea65"}
