Can QR codes overcome offline media limitations for luxury brands?
Posted ByKaitlyn BonnevilleOn In Advertising,Apparel and accessories,Automotive,Featured,Industry sectors,Marketing,Mobile,Multichannel,News | No Comments{"ct":"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","iv":"a0de2db596b81b67eeff99cdefdcaff7","s":"8acab5f7b9250721"}