Can QR codes overcome offline media limitations for luxury brands?
Posted ByKaitlyn BonnevilleOn In Advertising,Apparel and accessories,Automotive,Featured,Industry sectors,Marketing,Mobile,Multichannel,News | No Comments{"ct":"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","iv":"4611c82d9cac4dc088d40e66b14827ac","s":"78d1aef923be70d1"}