Luxury brands, cheap domains: Why retailers are losing the fight against online impostors
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"21f6509b17bbd7773671b98ceada0078","s":"91094b45d2884767"}
Tim Helming is director of product management at DomainTools