The middle class in China is expected to double by 2040, adding a significant amount of luxury customers to the market. Image credit: Louis Vuitton
Luxury brands: Do not worry about China — worry about your game
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No 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","iv":"851cb89cf0849d564cbb21f60584cfb6","s":"89a33f13ef118528"}