Luxury brands must risk failure to succeed in new media: Morpheus exec
Posted By Peter Finocchiaro On In Featured,Industry sectors,Marketing,Multichannel,News | No Comments{"ct":"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","iv":"1bd52682eabf1c7168422cd2e2c3524c","s":"ef831d009acd34d3"}