Luxury brands must take control of their digital ops
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Internet,Mobile,News,Opinion,Retail | No 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","iv":"a3ff1cbc0ed07bdb6e6c21992adb7276","s":"bc48d197367bb229"}
Richard Wolff is managing director at Accenture Strategy