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Luxury brands must think like gladiators to woo China’s youngest consumers

Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Retail,Software and technology | No Comments
Meeting Chinese shoppers where they are: Cartier's online boutique on Alibaba's Tmall Luxury Pavilion. Image courtesy of Tmall Meeting Chinese shoppers where they are: Cartier's online boutique on Alibaba's Tmall Luxury Pavilion. Image courtesy of Tmall

 

By Zornitza Stefanova