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Luxury brands on alert: Why your most loyal clients break up first

Luxury brands, if managed well, create so much desirability that clients fall in love with the label. But one wrong move could lead to an explosive breakup. Image credit: Shutterstock Luxury brands, if managed well, create so much desirability that clients fall in love with the label. But one wrong move could lead to an explosive breakup. Image credit: Shutterstock

 

By Daniel Langer