Luxury brands, if managed well, create so much desirability that clients fall in love with the label. But one wrong move could lead to an explosive breakup. Image credit: Shutterstock
Luxury brands on alert: Why your most loyal clients break up first
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No 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","iv":"7f655d628d1fc05e09a9e177e01d298d","s":"95e112438c334403"}