Luxury must take ownership of brand story, or someone else will
Posted By Danny Parisi On In Advertising,Editor's Choice,Featured,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"9b6fed2d5d4a63db4b26b7f7d99431ed","s":"ea4dbcdb2fb64dd7"}
