Luxury requires a balancing act between authenticity and relevancy: Baume & Mercier exec
Posted By Sarah Jones On In Featured,Industry sectors,Jewelry,Marketing,Multichannel,News | No Comments{"ct":"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","iv":"b62d3ada650120bc8fb80eafb802b705","s":"b52eeff284a95687"}