Luxury requires a balancing act between authenticity and relevancy: Baume & Mercier exec
Posted BySarah JonesOn In Featured,Industry sectors,Jewelry,Marketing,Multichannel,News | No 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","iv":"13792c843d2a27802a92f593fbcd8304","s":"7d8c1e51d81de56c"}