Luxury requires a balancing act between authenticity and relevancy: Baume & Mercier exec
Posted BySarah JonesOn In Featured,Industry sectors,Jewelry,Marketing,Multichannel,News | No 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","iv":"65c641ba6982fbb1b2abddeb1aa93251","s":"b193ce425bc93172"}