Luxury retail KPIs and incentive schemes need a makeover
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Retail | No 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","iv":"b28d4f87aedeb4be67444e8d1a3d24bb","s":"b4b8b913a4a35e63"}
Christophe Caïs is CEO of Customer Experience Group