COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus
Luxury retail’s dramatic digital transformation in 2020
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Opinion,Retail | No Comments
COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus
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","iv":"953caf596ace63fb6562a68ff66306cb","s":"955adbde6fb3e360"}