COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus Luxury retail’s dramatic digital transformation in 2020
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No Comments
COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus 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","iv":"b031d7b3594ae3b04cb401eb014bd142","s":"e4c56b04cc6c9292"}