COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus Luxury retail’s dramatic digital transformation in 2020
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Opinion,Retail | No Comments
COVID-19 has reshaped luxury retail with ecommerce and omnichannel playing a key role. Image credit: Neiman Marcus 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","iv":"ed187f53f091409bccddcc14e321d82b","s":"db38599f92e2efaf"}