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Luxury spending: It is the psychology, not what you have in your bank account

Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Retail | No Comments
Financial means alone will never explain the sales growth that luxury is experiencing in this post-pandemic era; psychology is really where it is at. Image courtesy of Fendi Financial means alone will never explain the sales growth that luxury is experiencing in this post-pandemic era; psychology is really where it is at. Image courtesy of Fendi

 

By Erwan Rambourg