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Luxury watches, Ferragamo, New York Fashion Week and Mercedes-Benz – News briefs

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Today in luxury marketing:

Use an app to sell your luxury watch with ease?
There appears to be an app for pretty much everything these days – and that includes selling your expensive watches that you want to turn into cash. Selling your timepiece can be a tricky business despite the wealth of options that exist. I even recently wrote about the fact that there is an industry boom when it comes to companies reaching out to buy your watches, versus selling them to you. Apps now exist that help “previously-owned watch retailers” purchase stock from consumers with unwanted or “must sell” timepieces, per Forbes.