Lyst focuses on the numbers for provocative brand campaign
Posted BySarah JonesOn In Apparel and accessories,Featured,Industry sectors,Multichannel,News,Retail | No Comments{"ct":"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","iv":"7114ea3cd01e062bbdcf2acddcf76743","s":"81f8dc50f7fabceb"}
