Majority of affluent consumers unswayed by advertising
Posted By Sarah Jones On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"636416f365964875f44b959737c109fe","s":"9b9f1180e8354c23"}