Marketers not yet leveraging AI to full potential: Forrester
Posted BySarah RamirezOn In Featured,Industry sectors,Marketing,News,Research,Software and technology | No Comments{"ct":"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","iv":"cdabcf5e6573b10a3ebcb4021e1cca21","s":"01ea610d4e8b2622"}
