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Marketers should look beyond just data
Posted By
a Luxury Daily columnist
On
January 24, 2020 @ 2:00 am
In Columns,Featured,Industry sectors,Marketing,Opinion |
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Authenticity, quality and performance are key to differentiating a brand in this competitive environment. Image credit: Drum, Shutterstock
By
Eric Nalbone
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","iv":"b2d09dcd3edc4926b2695b38b2fdffb9","s":"b66a2dbd755481c1"}