Marketers size up in-app messaging to retain and monetize customers
Posted By Staff reports On In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"6a32384249e59c253113992ff1c2e755","s":"ff86815b1dbc79b0"}