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July 20, 2018
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Mobile

Maserati focuses on traditional vehicle for new app

May 11, 2015

Quattroporte Quattroporte

 

By Nancy Buckley

Italian automaker Maserati is taking fans on a Quattroporte journey with a new mobile application that focuses solely on the famed vehicle.

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  1. Announcing: Luxury Marketing Forum New York Sept. 26
  2. Fendi, Versace get brand boost from celebrities, influencers
  3. Day's wrap: Swiss watches, Dom Pérignon, Richard Ginori, Aerin, Bergdorf and Porsche
  4. Influencer marketing – Luxury Memo special report
  5. Porsche promotes collaboration in fashion photography series
  6. Influencer marketing – Luxury Memo special report
  7. Swiss watch industry exceeds $10B for first time in 5 years
  8. Protectionist policies top concern of US fashion execs
  9. Millennials redefining norms of luxury
  10. Announcing: Luxury Marketing Forum New York Sept. 26
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